Privacy Policy

PRIVACY POLICY

The purpose of SECRET PINK’s Privacy Policy is to ensure transparency in the management, collection, usage, processing, and disclosure of your Personal Data. We are dedicated to safeguarding your privacy in compliance with the Privacy Act 1998 (Cth), and relevant privacy principles. Protecting your Personal Data is a commitment we take seriously.

Scope and Applicability: This Privacy Policy is applicable to all Personal Data collected through our Platforms or other channels. When you engage with our products, services, or content, you expressly agree and consent to SECRET PINK (including any Related Corporations and business units) collecting, using, disclosing, and sharing your Personal Data as outlined in this Privacy Policy.

Consent and Information Submission: By submitting information or becoming a customer on our website, you consent to SECRET PINK, its Related Corporations, business units, representatives, and agents collecting, using, disclosing, and sharing your Personal Data. This may involve disclosing Personal Data to authorised service providers and relevant third parties as detailed in this Privacy Policy.

Compliance with Terms and Conditions: This Privacy Policy is an integral part of SECRET PINK’s Terms and Conditions. It complements existing consents you may have provided for your Personal Data. Exceptions to Applicable Laws may also allow the collection and processing of Personal Data, not explicitly detailed in this Privacy Policy.

Informed Decision-Making: We encourage you to read and understand this Privacy Policy, empowering you to make informed decisions about providing your Personal Data. Your trust and confidence are essential to us, and we aim to be transparent about our data practices.

Exclusions: It’s important to note that this Privacy Policy does not cover information collected during our recruitment and selection process, contractor engagement, or onboarding processes through labour hire agencies. Additionally, it does not extend to practices of organizations not owned or controlled by SECRET PINK or individuals not employed or overseen by SECRET PINK, even if their offers, coupons, or website links appear within our Platforms or technology.

Effective Use of Your Personal Data: SECRET PINK is committed to ensuring your Personal Data is effectively managed, protected, and processed in accordance with this Privacy Policy. If you have any questions or concerns, we encourage you to reach out for clarification.

 

CHOICES AND RIGHTS

At Secret Pink, we believe in putting you in control of your data. Here are your choices and rights:

Control Communications: You have the right to tell us to stop using your data, such as opting out of email communications.

Manage Cookies: You can control the use of cookies. You have the option to turn off cookies in your browser settings.

Access and Correction: You can request access to the personal information we hold about you. If there are inaccuracies, you have the right to request corrections.

Data Transfer: You can request the transfer of your information to you.

Deletion and Processing Stop: If your data is no longer necessary, you can request the deletion of your personal information or request us to stop processing and collecting it.

Exception Clause: Sometimes, your rights may be subject to exceptions permitted by law. For instance, access requests might be limited if it could prejudice law enforcement activities. If we cannot comply with a request, we will provide reasons for the decision.

How to Exercise Your Rights: To exercise any of your rights or make requests related to your data, please reach out to pink@secretpink.com.au.

Privacy Concerns: If you have any concerns about our privacy practices, you have the right to report it. You can escalate your concerns to the relevant privacy or data protection supervisory authority in your country of residence, work, or the place of any alleged breach. In Australia, you can contact the Office of the Australian Information Commissioner (www.oaic.gov.au).

Your privacy matters to us, and we are committed to ensuring your rights are respected and upheld.

 

WHAT PERSONAL DATA DO WE COLLECT?

Throughout our interaction with you, we may gather Personal Data to enhance our services. Examples of the types of Personal Data we collect include:

Contact Information: Your name, contact details, delivery addresses, and email address.

Personal Identifiers: Birthday, facial image, and any other personally identifiable information provided by you.

Behavioural Information: Details of your shopping or browsing behaviours on our Platforms.

Voice Recordings: Recordings from customer service calls.

Network and Device Data: IP address, device identifiers, advertising identifiers, and information obtained through cookies or other tracking technologies.

Third-Party Information: Information about you obtained from third-party sources and platforms, including data validation services, authentication providers, social networking sites, online marketing and segmentation providers, and ad targeting companies.

If you furnish us with Personal Data related to a third-party, you confirm that you have obtained their consent for us to use their Personal Data for the stated purposes.

Consent Agreement: By:
Clicking “Yes” on our Privacy Policy pop-up or any web form referring to this Privacy Policy.
Submitting your Personal Data during account sign-up.
Browsing our Website or App.
Ordering our products and services.

You are consenting to the terms outlined in this Privacy Policy. Your agreement signifies your acknowledgment and acceptance of how we collect, use, and process your Personal Data.

 

HOW DO WE COLLECT YOUR PERSONAL DATA?

We obtain your Personal Data through various channels and interactions, ensuring transparency and security. We collect your Personal Data when:

Account Registration: You register an account on our Website or Apps.

Related Services: You engage with related services, such as subscribing to newsletters or product notifications.

Website and App Interaction: Your interaction with our products, services, and Platforms, including browsing.

Cookies and Tracking Technologies: Your acceptance of cookies and other tracking technologies on your device.

Customer Service Interaction: Interaction with our customer service team through webforms, chat, emails, calls, or face-to-face meetings.

Social Media Engagement: Interactions on our Social Media platforms, such as liking, commenting, or private messaging.

Affiliate Marketing: Signing up for our affiliate marketing partner network.

Gift Card Purchase: Purchasing a gift card for redemption.

Promotions and Initiatives: Participation in promotions, giveaways, customer surveys, or any data request initiatives.

Third-Party Sources: Consultation of publicly available sources, referrals, or references from marketing partners, Related Companies, and third parties.

Authorised Representative: Submission of your Personal Data by your authorised representative for authorised purposes.

Third-Party Providers: Receipt of your Personal Data from third-party analytics, service providers, business partners, or commercial collaborators.

Voluntary Submission: Your voluntary submission of Personal Data for various reasons.

Credit Card Details: We do not directly collect credit card details for processing payments or customer service. Your credit card details are handled by third-party payment processors in accordance with their terms and privacy policies. We do not permanently store your credit card details. However, we may collect bank account details for refund processing.

 

HOW WILL YOUR DATA BE USED?

At Secret Pink Pty Ltd, we prioritize the protection and privacy of your Personal Data. We utilize your information for various purposes necessary to provide you with our products and services. By engaging with us, you acknowledge and consent to the following uses and disclosures of your Personal Data:

Purposes Necessary for Product and Service Provision:

  1. Technology Enhancement: To provide, maintain, protect, and improve our technology, products, and services, ensuring their effectiveness.
  2. Account Management: To register, maintain, and verify your user account, including identity or age verification.
  3. Order Processing: To process your orders for products or services, including payment processing and delivery coordination.
  4. Transaction Facilitation: To facilitate transactions via alternative payment methods, such as PayPal or Afterpay.
  5. Returns and Refunds: To process returns or refunds in accordance with our Terms and Conditions.
  6. User Account Support: To provide supporting services related to your user account, such as saved items, wish-lists, and notifications.

Communication and Customer Experience Enhancement:

  1. Customer Communication: To communicate with you regarding queries, requests, feedback, material changes to our Website and Apps Terms and Conditions, Privacy Policy or other terms and conditions and operational matters via email, SMS, or telephone.
  2. Personalization: To personalize and enhance your customer experience on our Website and Apps, including product recommendations and communication prioritization.
  3. Compliance Monitoring: To monitor and enforce compliance with our Terms and Conditions, including dispute resolution.
  4. Quality Improvement: To carry out administration, marketing, planning, security, fraud detection, loss prevention, and research activities to enhance our products and services.
  5. Data security and operational integrity: Comply with internal risk controls, the terms of our access to payment processing, financial or banking services such as credit card disputes, fraud, billing errors, or any applicable law, regulation or regulator’s directive.
  6. Website and Apps Functionality: Maintenance of optimal functionality of the Website and Apps. Continuous improvement through activities such as debugging and statistical analyses aimed at optimizing performance.

Additional Purposes:

  1. Marketing Communications: To send marketing communications related to our sales, products, services, and promotions.
  2. Business Partnerships: To send marketing communications related to our business partners' sales, products, services, or promotions.
  3. Targeted Advertising: To deliver targeted and personalized ads related to our products and services, as well as those of our business partners.
  4. Add-on Services: To provide you with add-on or premium services.
  5. Customer Engagement: To invite you to private customer events and process your participation in promotions, giveaways, or customer surveys.
  6. Loyalty Programs: To process your participation in business partners' loyalty or point redemption programs.
  7. Research and Analysis: To conduct market and customer research, analysis, or tracking.

Corporate Events and Legal Compliance:

  1. Business Transactions: As part of or in anticipation of a business sale, merger, consolidation, investment, change in control, transfer of assets, reorganization, liquidation, or similar corporate event.

Consent and Applicable Laws:

  1. Secondary Purposes: We may use or disclose your Personal Data for secondary purposes in accordance with Applicable Laws or with your further consent.

Aggregated and Anonymous Information:

  1. Internal Analysis: We may collect aggregated and anonymous information to conduct internal analysis of traffic patterns within our Website, aiding in the administration and improvement of our education and training products and services.

By engaging with Secret Pink Pty Ltd, you entrust us with your data, and we are committed to utilizing it responsibly and transparently in accordance with the aforementioned purposes and in compliance with applicable laws.

 

WHO WILL YOUR PERSONAL DATA BE SHARED WITH?

At Secret Pink Pty Ltd, we prioritize transparency and value your privacy. Your Personal Data may be disclosed to the following entities in relation to the Purposes or Additional Purposes:

  1. Our Representatives: Our employees, consultants, temporary workers, or other representatives involved in providing and optimizing our services.
  2. Payment Processors: Entities handling the processing of your payments on our Website and Apps.
  3. Logistics Providers: Courier, fulfilment, or parcel-pickup services responsible for delivering your orders, as well as partners facilitating parcel returns.
  1. Business Partners: Entities maintaining accounts with you for loyalty or point redemption programs.
  2. Promotions, Events, or Services: Business partners or vendors involved in organizing promotions, events, or services.
  3. Professional Advisers and Auditors: Our professional advisers, bankers, and auditors who contribute to the operational integrity of our business.
  4. Service Providers: Agents, contractors, or service providers assisting us in operational services, including online cloud storage, fraud detection, marketing optimization, IT, telecommunications, market research, customer analysis, security, or other relevant services.
  5. Authorized Disclosures: Any other party authorized by you for the disclosure of your Personal Data.

We strive to limit the disclosure of your Personal Data to the information necessary for the related Purpose or Additional Purpose. However, disclosure may extend to secondary purposes if related and within the expectations outlined by Applicable Laws or with your additional consent.

Business Transitions

In the event of a sale, merger, or change of control of our business, company, or the Website to a third party:

We reserve the right to disclose your Personal Data and other collected information to the third party without prior notice or consent from you. We are entitled to assign the benefits of any agreements we have with you to the third party.

By engaging with Secret Pink Pty Ltd, you acknowledge and agree to these disclosures, ensuring a clear understanding of how your Personal Data may be shared in the interest of providing our services and optimizing your overall experience.

 

HOW CAN I ACCESS OR CORRECT MY PERSONAL DATA?

At Secret Pink Pty Ltd, we recognize the importance of ensuring the accuracy and accessibility of your Personal Data. Here's how you can access or correct your information:

  1. Access and Correction Through User Account: You can access and correct certain Personal Data, including your name, birthday, shipping, and billing addresses, by logging in to your user account on the Website or Apps. Navigate to “Account > My Details” and click the “Edit” button under each relevant field.
  2. Requests for Other Personal Data: For Personal Data that cannot be corrected through your user account, you may submit a written request via our Customer Service contact form.
  3. Identity Verification: To ensure the security of your data, we may need to request additional information from you to confirm your identity before providing access or making corrections.
  4. Response Time: We strive to respond to access and correction requests within 30 days. If we are unable to meet this timeline, we will communicate the soonest possible time within which we can provide the information or make the correction.
  5. Exemptions and Fees: Certain types of access and correction requests may be exempt under Applicable Laws. Additionally, we may charge a reasonable fee, as permitted by Applicable Laws, for handling and processing your access request.
  6. Limitations on Access: While Secret Pink Pty Ltd makes reasonable efforts to provide access to your Personal Data, there may be circumstances where access cannot be granted. These include situations where the information is legally privileged, would compromise the privacy or rights of others, where the burden or expense of providing access is disproportionate, or when the request is excessive or unfounded. Proprietary business information may also be exempt from access.

Ensuring the accuracy and security of your Personal Data is a priority for Secret Pink Pty Ltd. We are committed to facilitating your access and correction requests in accordance with applicable laws and regulations, and we appreciate your understanding of any limitations or fees associated with the process.

 

MARKETING MESSAGES

Opting in means receiving the latest from Secret Pink! If you've given us permission, expect exciting email or SMS updates. Stay in the loop on our activities, discover new products, and be the first to know about all things Secret Pink. It's our way of keeping you informed and ensuring you never miss out on the fabulous offerings we have in store for you.

 

REQUESTING DELETION OF YOUR PERSONAL DATA SUMMARY

You hold the right to request the deletion, cessation, or discontinuation of your data under certain circumstances, such as concerning marketing communications or your account with Secret Pink. Details on how to initiate this process are provided below for your reference.

 

WITHDRAWING CONSENT FOR MARKETING COMMUNICATIONS

Your preferences matter at Secret Pink. If you wish to withdraw your consent for receiving marketing communications, follow these simple steps:

Emails: To unsubscribe from marketing emails, simply click on the 'Unsubscribe' or 'Update your preferences' link in the email.

SMS: For marketing SMS, follow the steps provided in the SMS to withdraw your consent.

Contacting Us: Reach out to us pink@secretpink.com.au.

Processing Time: Upon receiving your withdrawal notification, please allow up to five (5) business days for the changes to reflect in our systems. Note that you might still receive marketing communications during this period.

Communication Modes: If you withdraw consent for a specific communication mode (e.g., SMS), we may still contact you via other subscribed modes (e.g., email).

Impact on Services: Be aware that withdrawing consent may impact our ability to provide related products, services, or benefits associated with our promotions.

Non-Promotional Communications: Please note that it's not possible to unsubscribe from non-promotional (transactional) communications related to your online orders or account operation.

Your control over your communication preferences is essential to us. Secret Pink respects your choices and strives to provide a seamless experience in line with your preferences.

 

DELETING YOUR SECRET PINK ACCOUNT

If you've decided to bid farewell to your Secret Pink account, please contact us at pink@secretpink.com.au.

Processing Time: We'll process your account deletion request within a reasonable time after receiving your notice of consent withdrawal.

Data Handling After Deletion: Once the processing is complete, we will cease collecting, using, and disclosing your Personal Data.

Exception: We may retain your Personal Data for fraud prevention, product recall, compliance, regulatory, or other legal purposes.

Deleting your account ensures that your Personal Data is no longer actively used for our services. However, certain information may be retained for legal and regulatory purposes outlined above. Your privacy and choices are of utmost importance to Secret Pink, and we appreciate your understanding of these processes.

 

OTHER REQUESTS TO DELETE YOUR PERSONAL DATA

If you have additional requests concerning the deletion of your personal data, kindly reach out to our Customer Service pink@secretpink.com.au for further assistance. Your privacy is our priority, and we are here to address any concerns or specific requests you may have.

 

ADMINISTRATION AND MANAGEMENT OF PERSONAL DATA

Ensuring the accuracy and security of your Personal Data is crucial for a seamless experience with Secret Pink. Here are key points regarding the administration and management of your Personal Data:

  1. User Responsibility: It is your responsibility to submit complete, accurate, and up-to-date Personal Data to enable us to provide the requested products and services. Failure to do so may impact our ability to fulfill your requests.
    Keep us informed of any changes to your Personal Data, as we will not be held responsible for relying on outdated or incomplete information if changes are not communicated.
  2. Accuracy and Security Measures: We commit to making reasonable efforts to ensure that Personal Data likely to be used or disclosed is accurate, up-to-date, and correct.
    We implement reasonable security arrangements to protect and secure your Personal Data, preventing unauthorized access, collection, use, disclosure, copying, modification, leakage, loss, damage, or alteration.
  3. Limitations on Security: While we take steps to safeguard your Personal Data, we are not liable for any unauthorized use by third parties beyond our control.
    As no internet transmission can be guaranteed as completely secure, we cannot ensure 100% security for information transmitted to us. We are not liable for any breaches, loss, or unintended disclosure of information linked to the internet.

 

COOKIES AND TRACKING TECHNOLOGIES

At Secret Pink, we utilize Cookies and Tracking Technologies on our Website to enhance your online experience. Here's an overview of our approach:

  1. Definition: Cookies are small text files placed on your device to store information, recognizing you each time you visit our Website or Apps. Tracking Technologies include eTags, pixels, web beacons/GIFs, local storage, or other identifiers on your device and browser settings.
  2. Purpose:

Enhancing Experience: Cookies and tracking technologies improve your online experience, aiding in preference settings, product offer selection, analytics, conversion attribution, and fraud reduction.

  1. Types of Cookies:

Strictly Necessary: Essential for the operation of our website.

Analytical or Performance: Recognize and count visitors, analyse their movements on our Website.

Functionality: Recognize you upon return, allowing for personalization.

Targeting: Record your visit, track pages and links used, enabling targeted advertising.

  1. Persistence:

Session Cookies: Temporary files deleted once your browser is closed.

Persistent Cookies: Remain in a browser subfolder until manually deleted.

  1. Third-Party Involvement: We engage third-party vendors using persistent Cookies and Tracking Technologies.

Collection, use, and disclosure of information, including Personal Data, are subject to third-party privacy policies.

6.Third-Party Services: Third-party services may include advertising networks and providers of external services (e.g., web traffic analysis).

 

HOW DO I MANAGE COOKIES AND TRACKING TECHNOLOGIES?

At Secret Pink, you have the flexibility to manage Cookies and Tracking Technologies to align with your preferences. Here's how you can take control:

Disabling Cookies and Tracking Technologies: You can disable both first-party and third-party Cookies and Tracking Technologies by adjusting your browser settings. Activating the setting that allows you to refuse the setting of all or some Cookies and Tracking Technologies.

Important Consideration: Be aware that disabling these technologies may impact Website functionality, restrict your use of the Website or App, or disable certain features.

Loss of Functionality Warning: Please note that opting out may result in the loss of Website functionality, so consider the trade-off between privacy preferences and optimal user experience.

Opt-Out Resources: For more detailed information on Tracking Technologies and Cookies, as well as opting out, visit "Your Online Choices."

Third-Party Service Providers: We engage third-party service providers to monitor and analyse the usage of our Website and Apps.

 

GOOGLE ANALYTICS AND GOOGLE OPTIMIZE

At Secret Pink, we utilize specific functions within Google Analytics to enhance our services. Here's an overview of our usage and options for managing your data:

Google Analytics Functions: We use certain Google Analytics functions to analyse user behaviour and improve our website's performance.

Data Collection and Opt-Out: Learn about how your data is collected by Google Analytics here.
Opt-out of Google Analytics data tracking by following the instructions here.

Display Advertising Features: We may employ Google Analytics features related to Display Advertising, including Google Optimize, Remarketing, Google Display Network Impression Reporting, DoubleClick Campaign Manager Integration, and Google Analytics Demographics and Interest Reporting.

Opting Out: Customize your Google Ads Settings to opt-out of Google Analytics for Display Advertising and Google Optimize. This allows you to personalize Google Display Network ads based on your preferences.

Remarketing with Google Analytics: We use Remarketing with Google Analytics to display ads online.

Google, along with other third-party vendors, may showcase Secret Pink ads on various internet sites.

Tracking Technologies: First-party Tracking Technologies (e.g., Google Analytics cookie) and third-party Tracking Technologies (e.g., DoubleClick cookie) work together. They inform, optimize, and serve ads based on your past visits to Secret Pink.

Browsing Behaviour Connection: When you log on to the Secret Pink website, Google Analytics, may with the help of your browsing behaviour, connects with previously provided data in accordance with our privacy policy.

 

FACEBOOK ANALYTICS AND FACEBOOK INSIGHTS

At Secret Pink, we utilize Facebook Insights and Facebook Analytics to enhance user experience and understand audience interactions. Here's an overview of how we use these tools:

Facebook Insights: Facebook Insights is a powerful tool tracking user interaction on our Facebook page. Admins use it to monitor usage patterns and enhance the overall performance of our Facebook page.

Facebook Analytics: Facebook Analytics serves as a comprehensive behavioural analytics solution. It tracks, measures, and optimizes product and customer experience, providing unified analytics across devices and channels.

Privacy Information: Refer to Facebook's Privacy Policy here for detailed information on data usage.

Opting Out of Ads: If you wish to control the ads you see on Facebook based on information received from other websites and apps, visit Facebook Ad Preferences.

Secret Pink is committed to transparency in the use of Facebook Analytics and Facebook Insights, ensuring a better understanding of user behaviour and preferences. For more details on Facebook's privacy practices and ad preferences, please refer to the provided links.

 

CONTACTING US

If you have any queries regarding your Personal Data or concerns about our Privacy Policy, or if you wish to raise a complaint concerning the collection, use, or handling of your Personal Data, or inquire about our compliance with Applicable Laws, you can reach out to us using the following methods:

By Email:

Visit our Contact page to correspond via email or

Email us directly at pink@secretpink.com.au.

Ensure that emails clearly state that you are making a privacy-related query, request, or complaint in the subject line for expedited attention.

We are committed to addressing any queries, requests, or complaints promptly and fairly. Your privacy is our priority at Secret Pink.

For additional information on privacy and the protection of your Personal Data, you can refer to the website of the Office of the Australian Information Commissioner (OAIC) at https://www.oaic.gov.au/.

 

GOVERNING LAW

This Privacy Policy and your use of this Website shall be governed in all respects by the laws of Australia.

 

UPDATES ON DATA PROTECTION POLICY

To ensure the proper management, protection, and processing of your Personal Data, we periodically review our policies, procedures, and processes. Consequently, SECRET PINK reserves the right to update this Privacy Policy as necessary to align with industry trends and changes in legal or regulatory requirements at our discretion.

Notification of Updates: Any updates to the Privacy Policy will be posted on our Website at Privacy Policy (secretpink.com.au).

Consent to Terms: Subject to your rights at law, you agree to be bound by the prevailing terms of the Privacy Policy found on our Website. By continuing to use our Platforms and/or services after amendments to the Privacy Policy, you agree to be bound by the terms of the amended Privacy Policy.

Termination of Use: If you do not agree with the terms of this Privacy Policy, whether in part or in whole, especially after updates, you must terminate your use of the website.

Stay Informed: It is advisable to visit the provided Website regularly to stay well-informed about our latest policies related to the protection of Personal Data.

At SECRET PINK, your understanding and agreement with our Privacy Policy are essential. We encourage you to stay updated and informed about any changes to ensure a continued secure and satisfactory user experience.